“Pay no attention to that man behind the curtain,” says the Wizard in an iconic scene from the classic Wizard of Oz. As Dorothy, Scarecrow, Tin Man and Cowardly Lion stand in awe of the wizard’s image projected on the big screen, complete with pyrotechnic special effects of flashing lights, booming thunder, fire and smoke, […]
Archive | Retailers & Retailing
RSS feed for this sectionBrent Ridge, Beekman 1802, and me at NRF’s Big Show 2017 for the Small Business Experience
Your Secret Weapon: Making Retail With Personality At NRF’s Big Show 2017 for the Small Business Experience Throughout its history, the key to retail success has been, “product, product, product.” Get ready to change your thinking and join me to break down the new retailing experience based on “people, people, people.” Then hear how Brent Ridge […]
Ideas to Help Grow Your Garden Center Business
Retailers operating garden centers know that success in growing healthy plants depends on fertilizing the garden to provide nutrients and enrich the soil in order to maximize their garden’s yield. So too specialty garden centers and retailers need to fertilize their business with new ideas, innovative concepts and strategies that will help their businesses grow. […]
Why Millennials Are Abandoning Grocery Stores in Favor of Special Food Shopping Experiences
This week an article in The Atlantic by Senior Editor Derek Thompson addressed the question: Why Do Millennials Hate Groceries? The article caught my attention because it picks up on a trend that I wrote about in my latest book, Shops that POP!, released earlier this year. According to Thompson, “Today’s shoppers are going out to restaurants more often. But […]
How to Make Your Facebook Postings POP! Part 2
I recently blogged about how to make-over one of my retail client’s Facebook postings, suggesting improvements that would make the post more relevant and actionable for Godfrey’s – Welcome to Dogdom, a pet lifestyle store. You can read that blog here and see the before and after postings below: Before: […]