Archive | May, 2017

Marketing Luxury of Interior Design Cover

New Book Helps Interior Designers Be as Exceptional Marketers, as They Are Designers

The traditional business of interior design has been disrupted by a rapidly growing range of competitors out to steal market share from designers’ elite clientele.  The most recent ASID Interior Design Outlook and State of the Industry report tellingly reveals the current harsh reality of the interior design industry. While the number of designers and design firms […]

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imagination retail

Imagination Retail — The Real Customer Experience People Crave

Call it serendipity or the zeitgeist of our times, but I recently ran into my old friend Ken Nisch at the NRF Retail’s Big Show. Ken is a retail brand architect, as well as a licensed architect leading JGA, a firm that designs retail spaces. His firm works with a long and growing list of […]

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competition black-and-white-people-bar-men

How Can Luxury Brands Win in a Hyper-Competitive Market?

Government bureaucrats have been busy over the last week releasing the latest economic data.  They gave a dismal view of the first quarter 2017 GDP, reporting an advance of only .7%, following an increase of 2.1% in fourth quarter 2016.  Most economists expect the GDP to grow at a faster pace through the rest of […]