Across the spectrum of beauty brands, Bobbi Brown Cosmetics is iconic. Everybody that is anybody knows it, but that isn’t saying everybody buys it. Part of Estée Lauder Companies’ $14.9 billion empire of beauty brands, it’s a brand that from an outside observer seems to be overshadowed by its bigger siblings, like M·A·C, the only […]
Archive | July, 2020
Prospects for Home Brands In Post-Pandemic World
The National Kitchen and Bath Association asked me to share research and perspectives on the future of home-related businesses is in the post-pandemic market. Here are my thoughts along with those from with Bill Darcy of the NKBA and J. Walker Smith of Kantar Consulting. And for a wider look across other segments in the […]
With Department Stores on the Ropes, Neighborhood Goods Is Reinventing A Business Model That Actually That Works
Traditional department stores have been experiencing a slow and painful to watch death for years. The pandemic may be the final nail in their coffin. J.C. Penney and Neiman Marcus have declared bankruptcy. Sears and Lord & Taylor are all but gone, and Macy’s is hanging on by a thread. The data detailing department stores’ […]
Kanye West Gets What He Always Wanted In Partnering With Gap
Successful brand partnerships are made when it’s a win-win for both brands. That is what the just announced Gap partnership with Kanye West’s Yeezy brand promises. The Gap brand desperately needs a turnaround plan, with global sales falling from $5.3 billion in 2017 to $4.6 billion in 2019. After trying so hard and failing so […]