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Luxury woman shopper

Join Me at Luxury Daily’s Women in Luxury Conference (May 9, 2019)

Pamela Danziger to speak at Luxury Daily’s Women in Luxury conference May 9, 2019. Topic: Meet America’s Most Powerful Consumer: Her Name Is HENRY

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Meet the HENRYs: The Millennials that Matter Most For Luxury Brands by Pamela Danziger

Meet the HENRYs and the Brands They Love

Introducing the Millennial High-Earners-Not-Rich-Yet consumers with more money now and even more to come later Called “groundbreaking” and “well written, organized and presented” by Midwest Book Review, Pamela N. Danziger’s latest book, Meet the HENRYs: The Millennials that Matter Most for Luxury Brands, is about the next-generation consumers that every brand manager, marketer and retail executive needs to […]

McMansion for sale

High-End Homes Not Flying So High: Disruption in the Luxury Real Estate Market

Zillow predicts that 2018 will shape up to be an even hotter real estate market than in 2017. An analysis conducted by Zillow Research, a division of Zillow Group that operates the Zillow real estate marketplace, found that homes sold faster than ever in 2017 largely due to shrinking inventory. Buyers will be constrained by […]

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JennAir Smoke & Brass range

JennAir’s New Brand and New Look for the Next Generation Luxury Home Owner

Whirlpool chose the recent Architectural Digest Design Show to introduce its new JennAir branding along with a full line of 70 appliances that express the new image. JennAir is at the “pinnacle of Whirlpool’s family of appliance brands,” says Jon Hall, JennAir marketing director, “where we have a responsibility to drive progress in appliances for the modern luxury […]

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pexels-photo-285171 Fashionable woman shopper

Solving the Mystery of Marketing Luxury to Millennials

A new study from Deloitte, the international consulting and financial advisory firm, helps unravel the prevailing mystery of how to market luxury to the millennials.  Entitled “Bling it on: What makes a millennial spend more,” it studied millennials and their attitudes and purchase motivations in the luxury market based upon a survey with over 1,000 millennials, […]