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New American dream home

American’s Search for a More Livable Home: The New American Dream Home

Back in 2008 John Zogby, founder of the Zogby International Poll, predicted a seismic shift in American’s aspirations, values and ideals in his book The Way We’ll Be: The Zogby Report on the Transformation of the American Dream.  Zogby identified four mega-trends that are shaping the trajectory of the American culture and fundamentally redefining the American […]

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Luxury kitchen by ROHL

Luxury Kitchens Sell the Home: Design Trends

Recently some 60,000+ people gathered in Orlando, FL at the Kitchen and Bath Industry Show (KBIS) hosted by the National Kitchen and Bath Association. It’s where companies that supply the kitchen and bath trade showcase their wares to interior designers, retailers and dealers, architects, builders, and remodelers. KBIS is part of Design and Construction Week […]

luxury home

How to Sell a Million-Dollar Home

The Wall Street Journal recently reported that sales of luxury homes has stalled, while the entry-level market is hot.  They report “Housing has become a tale of two markets, brokers and economists said, with lower-priced homes selling quickly even as inventory of expensive ones piles up.” With competition growing fast to move those luxury homes, […]

new homes sold

How to Sell a Million-Dollar Home? A New Report from Unity Marketing Will Show You How

  In marketing, perception is reality and today’s affluent home buyers are driven to get more value for the money invested The high-end of the real estate market, especially those priced $750,000 and above, is where the action is in today’s home market.  A recent study of the new housing market from the Census finds […]

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HENRYs shutterstock_63205534

Real Estate Professionals: Are You Stuck Selling New Homes to Yesterday’s Buyers?

Understand the next generation’s needs and longings for home       Back in 1992, my husband and I carved out a 2 acre lot from 20 acres of woodland in Lancaster County, PA, home of the Amish, and built a custom home in the country. We’ve been here ever since, as our sons grew […]

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