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What Does A Luxury Brand Sound Like?

Not too long ago, although it seems like ages since we could attend conferences in person, I met a senior marketing executive from Farmers Insurance who told me that when his team was first presented with the Farmers jingle, they hated it. “Too hokey!” is what he said. But their vote was overridden by more […]

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Gary Friedman’s RH Earnings Calls Are a Lesson in How To Think Differently about Retail

Quarter-after-quarter RH keeps delivering incredible results. It could almost get boring, but it never is. Gary Friedman’s earnings call should be required listening for every leader or aspiring leader in retail today, not so much to learn about RH but to sit at the feet of an inspiring, retail visionary. More than a brand, more […]

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China Talks About Fixing Income Inequality. Are Luxury Brands Listening?

Chinese President Xi Jinping recently gave a speech laying out a goal to promote “common prosperity” across the country that increasingly has “only a few people prosperous,” the state-run news outlet Xinhua reported. Speaking to the Party’s Central Committee for Financial and Economic Affairs, President Xi defined “common prosperity” as “affluence shared by everyone, both […]

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Luxury Market’s Recovery May Be Delayed

By now you’ve heard the news that leading luxury brands are bringing in cash hand over fist. LVMH, with its Louis Vuitton, Christian Dior, Fendi and newly acquired Tiffany brands, reported “record first half performance” with revenues up 56 percent over same period in 2020 and organic growth up 11 percent compared to 2019. Its […]

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Luxury Home Boom Continues For RH

For the first quarter ending May 1, RH just announced record results, with net revenues increasing 78% from $482.9 million last year to $860.8 million this. Looking out over the rest of the year, CEO Gary Friedman expects fiscal 2021 to end up 25% to 30%, raising its previous outlook in the 15% to 20% […]