Affluent Americans are pulling back in luxury spending. LVMH, Tapestry, Capri Holdings and Ralph Lauren are seeing the results in their latest earnings reports.
Archive | Luxury Marketing
RSS feed for this sectionFarfetch’s Turnaround Begins Under Coupang Leadership
Though still in early days, luxury fashion marketplace Farfetch seems to have found a good home at Coupang under leadership of founder and CEO Bom Kim.
Conspicuous Consumption Is Back: Navigating Millennial Status Motivation For Luxury Brands
A new survey finds affluent Millennials are keen to purchase luxury goods for the status they confer, calling on luxury brands to embrace their customers’ status needs.
Why Nordstrom May Be Surprise Winner From Saks-Neiman Marcus Merger
After months, even years of rumors, Saks Fifth Avenue and Neiman Marcus Group (NMG) have reached a definitive merger agreement. Saks will pay $2.65 billion to acquire NMG and its 36 department stores, two Bergdorf Goodman locations and five Last Call outlets.Saks brings 39 stores, 95 Saks Off 5th outlets, and a separately operating Saks.com […]
Resolving The Tension Between Quiet Luxury and Status-Seeking Conspicuous Consumption
A New York minute ago, quiet luxury replaced conspicuous consumption and became all the rage. Now it’s retreated from the headlines with fashion insiders rejecting the phrase as too overused: “An overly TikTok-ified way of describing classic, refined clothing,” the Wall Street Journal reports. Italian designer Brunello Cucinelli, who fully embraces the trend if not the terminology, […]