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Western Brands’ Dominance In The Chinese Luxury Market Is Threatened By The ‘Guochao’ Trend

The personal luxury goods market boomed in 2022, reaching an unprecedented $383 billion, up 26% from 2019 and 22% from 2021 at current exchange rates, according to Bain-Altagamma Luxury Study. Much of the growth came from its two largest markets, The Americas ($123 billion and up 25%) and Europe ($102 billion, up 27%). However, China, […]

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Luxury Brands Must Prepare For A Reset: Here’s The How And Why

Over the last three years, the luxury market has experienced a whirlwind of change. In the lead-up to the pandemic, the personal luxury goods market grew 7 percent in 2019, reaching $300 billion globally. Then in 2020, it suffered a sharp decline, dropping an unprecedented 22 percent to $235 billion, followed by a remarkable rebound […]

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Why Neiman Marcus Is Where the Young and Wealthy Want to Shop

Inflation and rising interest rates have taken a toll on U.S. CEO confidence. In the latest The Conference Board survey, nearly 70% of CEOs expect a recession to result from the Federal Reserve’s tightening monetary policy – 57% see a short, mild recession coming and 11% a challenging one. Another 20% expect an extended period […]

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Louis Vuitton Leans Into the Slippery Slope of Culture as the Calls for Equity Grow

In LVMH’s recent earnings call reporting fourth quarter and year-end 2021 results, CEO Bernard Arnault took a victory lap. He reported record-breaking financial results, with revenues reaching $73 billion on organic growth of 36% over 2020 and 14% compared to 2019 and profit from recurring operations at $19.5 billion that doubled over 2020 and rose […]

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Luxury Brands Have A New More Intentional Consumer

Against a backdrop brought on by the pandemic, including supply chain snags, rising inflation and on-going geopolitical turmoil, luxury brands face another challenge. The consumers who are emerging post-pandemic are coming to the luxury market with new priorities and expectations from luxury brands. “Customers tastes and interests have changed. Their attitudes toward shopping have changed. […]