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Luxury consumers say "Enough Already!"

Luxury Consumers Are Burned Out, But Luxury Brands Keep Stoking The Fire That Caused It

New study from YouGov finds luxury consumers have reached their breaking point. Luxury doesn’t mean the same thing it once did and brands find them harder to connect with.

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Millennials and GenZ luxury market

How Millennials and Gen-Z Are Radically Changing the Luxury Market

A new study is out that sets the stage for a radically transformed luxury market by 2025. Millennials are driving this train, and what they expect from luxury brands is radically different from previous generations. Fasten your seatbelts, it’s going to be bumpy ride into 2025. The study, produced by two powerhouses in luxury circles, Boston […]

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Rihanna and LVMH collaboration

Rihanna And LVMH Team Up For A Game-Changing Collaboration

With the launch of Fenty Maison in partnership with pop icon and fashion and beauty entrepreneur Rihanna, LVMH is breaking the mold of how luxury brands are built. It signals dramatic changes coming in the luxury market led by the undisputed market leader. Recently Bernard Arnault, chairman and CEO of LVMH, announced that it was creating […]

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Shopping Mall

Four Demographic Trends Determining Retailers’ Future

Everybody in retail knows that their success depends on understanding the customer. And understanding the customer starts with understanding their demographics. Demographics is defined as statistical data describing a population or groups within it. As a result, demographic trends shape the future of the consumer market. Because those trends are linear and predictable, retailers can […]

Chico's TellTale intimates brand

Chico’s Sales Are Sagging and Hopes Telltale Intimates Will Give the Uplift It Needs

Not long after delivering disappointing news about Chico’s FAS fourth quarter and full year 2018 results, it announced the launch of a new intimates product line, TellTale. It will be sold in a new way for Chico’s—online only, not in stores—and will be aimed at a new customer: younger women. The 36-year old Chico’s needs new energy as […]

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