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I’m the first to admit that I am skeptical about the overly optimistic holiday sales forecasts that are filling my inbox. This year I am particularly surprised by how many forecasts top NRF’s predictably rosy predictions, which this year range from 3.8 percent to 4.2 percent. That’s why I nearly went into auto-delete mode when […]
In a surprise move, LVMH made an unsolicited $14.5 billion offer for Tiffany and Company. Confirming that the offer has been made, LMVH said in a statement that its discussions are still in the early stages and that there is no assurance that an agreement will be reached. According to Reuters, this initial offer valued […]
Bracketed by Black Friday and Cyber Monday, this November 30 is Small Business Saturday. It’s independent retailers’ day to shine. Last year American Express, the event’s sponsor, reported that 104 million shoppers spent a record high of $17.8 billion that day. Nearly 60% of participating small business owners said that Small Business Saturday contributes significantly […]
We’ve all seen the headlines: “Low prices aren’t fun anymore – consumers have reached peak happiness with clothing purchases,” on CNBC and “The ‘retail apocalypse’ is an apparel apocalypse,” on Retail Dive. After looking around the industry and studying the research and analyst reports, I find the conclusion unequivocal. American consumers are over their […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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