Marriage as a social institution is on the rocks. For the first time in history, there are more single adults than married Americans: some 124.6 million single adults. By comparison, in 1960 over 70 percent of Americans were married. Young couples today are just not buying into marriage like they used to. Despite the fact […]
Why H&M is failing in the fast fashion market and Zara is winning. H&M remains fixed on the 4Ps of marketing approach, while Zara has evolved to the 4Es approach, as described in Pamela N. Danziger’s new book, Meet the HENRYs.
Tiffany’s holiday jewelry sales disappoint. A look at new product introductions and why they may not be connecting with the luxury customers Tiffany’s needs to reach.