Archive | January, 2020

Girl power in retail

Why Retailers Need More Girl Power

We’ve all heard the statistics: Women account or influence between 70-to-80 percent of all household spending. In retail, women outnumber men on the sales floor by a ratio of 2:1. The Mom Project Labs (MP Labs), the research and insights division of the Mom Project which helps businesses build a better workplace for mothers, studied […]

lab-grown diamonds

Do Lab-Grown Diamonds Fit into Your Store?

Creating a brand in an emerging category isn’t simple.  A well-thought-out strategy reflects where the category and best consumers are going rather than the current environment.  It’s easy to make mistakes.  In the jewelry business, the diamond industry’s powers-that-be would like to define you as something less than mined diamonds. Don’t allow someone else to […]

Millennials at home

What Millennials Are Looking For To Decorate Their Homes

Now that Millennials, the largest American generation in history some 80 million strong, are aging into the prime years for buying home furnishings, it should be glory days for furniture and home furnishings stores. But that is decidedly not the case. Through November 2019, retail sales in that segment were up only .4%, while retail […]