Archive | HENRYs (High-Earners-Not-Rich-Yet)

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Interior Designers:  Get the Market Information You Asked For

Chris Ramey, president of The Home Trust International, and I just wrapped up a survey among over 500 professionals working in the design and luxury home industry.  While I have yet to begin our analysis, I am sure the findings will provide powerful insights and direction for design professionals and luxury home businesses. One thing […]

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Luxury Market in Crisis: Disruption, Change, Reinvention

Luxe Is in Flux: The Luxury Industry in Crisis

Luxe is in flux.  That is the twitterverse headline for a new survey among more than 600 luxury executives about the state of the luxury industry.  What’s keeping these executives up at night are many and diverse, but it all boils down to this: We face a luxury industry in crisis.  The first thing to […]

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Why HENRY Loves DAVID, and It’s Sure to Be a Long-Term Romance

An interesting piece of research recently crossed my desk from business development firm Marvin Traub Associates. Entitled “The ‘New Davids’” the report examines cutting-edge e-commerce-driven businesses that are challenging traditional retail.  Who exactly are The ‘New Davids?’: As I studied the extensive list of 200 ‘New Davids’ brands, I realized these are all companies that […]

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How Nancy Drew Made Me a Better Marketer

As a girl I discovered Nancy Drew, the young reader’s detective series by mystery writer Carolyn Keene. I was hooked on the mystery genre. Next I graduated to Sherlock Holmes and Agatha Christie, then onto other mystery writers, preferring the British authors like Dorothy Sayers, Ngaio Marsh, Josephine Tey, Ellis Peters, P.D. James and Elizabeth […]

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What Makes a Brand Luxury? Why Montblanc & Shinola both earn the title

In a recent blog post, I posed the question, New Luxury, Old Luxury; Real Luxury, Faux Luxury – What’s a Brand to Do?   It got me thinking more about what exactly makes a brand ‘luxury.’ To research the question, I happened upon a section from my book, Putting the Luxe Back in Luxury:  How new […]

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