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Aspirational Consumers Pull Back, Driving Down Luxury Leaders’ U.S. Sales

The leading global luxury brands showed topline gains for the first half of the year, despite a drop in sales in the U.S., where aspirational consumers are stretched thin and have cut back on indulgent purchases. In most recent reporting, all but Kering showed outstanding topline gains – LVMH was up 15% to $46.5 billion […]

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Investors Are Losing Confidence In Luxury Brands

When sales should be booming, many luxury brands saw their sales slow or even decline in the last quarter of 2022. For example, LVMH, the industry’s pacesetter and market-share leader generating $86 billion last year, experienced a slowdown during the fourth quarter, with organic revenues up only 9%, after double-digit increases in the ~20% range […]

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What Consumer Psychology Reveals About Our Urge To Splurge

Deloitte is out with new research that found the urge to splurge is universal, indulged in by nearly equal measures regardless of the consumer’s age, income or gender. Its survey, which spanned 23 countries and over 114,000 adults, found nearly 80% said they made at least one splurge purchase to lift their mood in the […]

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Consumer’s Cognitive Biases Are Keeping Spending Strong, For Now

The National Retail Federation (NRF) is out with its 2023 retail forecast; on its face, it’s reassuring. Retail sales growth in 2023 should exceed the 3.6% average growth level tracked in the pre-pandemic years from 2013 through 2019. So far, consumers have kept retail sales buoyant, thanks to their psychological makeup, but soon, their shopping […]

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