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The luxury deal of the century is back on track. Pending Tiffany shareholder approval, the French conglomerate LVMH will acquire Tiffany and Company for $15.8 billion, making this the biggest deal for the world’s biggest luxury company, a company which has grown to 75 brands through acquisitions alone. A few short months ago, LMVH was […]
Everyone in retail knows that women are their most important customers with women controlling or influencing upwards of 70% to 80% of all consumer spending, according to the oft-quoted statistic. But with 126.6 million adult women in the country today – 96.6 million aged 20-to-64 and 30 million 65 and older – it’s a massive […]
Everyone knows that word-of-mouth marketing is the most effective and efficient way to attract new customers to a brand or a store. Yet before the widespread adoption of social media, word-of-mouth happened by accident and was not something easily managed. Then along came Facebook, Twitter, Pinterest and Instagram and brands discovered new ways to manage […]
Just as retailers recover from catastrophic losses caused by protests, some of which turned violent in 140 U.S.cities after the death of George Floyd, they are getting ready for another potential wave after the election. But unlike the May and June protests sparked by a black swan event, retailers across the country now have time […]
With consumers feeling financial stress, a new Deloitte survey finds holiday spending will be off 7%. On a positive note, consumers will spend less traveling and dining out and will indulge in more self-gifting.
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam