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5 Challenges Every Home Brand Must Overcome To Grow in the U.S. Market

Everyone has heard the adage, “The bigger the challenges, the greater the opportunity,” but often the reverse is true too:  The bigger the opportunity, the greater the challenges. Both apply for home brands that aim to grow in the U.S. consumer market. “A modicum of success in the U.S. is the most common and ultimately […]

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The Home Boom Is Going Bust for Independent Furniture and Furnishings Retailers

By all accounts, the pandemic year was a great one for home furnishings brands and retailers. Cooped up at home, Americans invested in improving their living spaces. Home improvement retailers, like Home Depot and Lowe’s that serve the DIY-inclined, rose 14% year-over-year. These retailers were aided by being classified as essential retailers during the shutdown, […]

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RH Expands Its Horizons to a Living Ecosystem

Remember when Restoration Hardware was the quirky DIY-fixer’s catalog for people restoring Victorian houses? It’s come a long way from its home-spun roots back in 1979 when Stephen Gordon founded it. Progressive CEO In his most recent shareholders letter, Gary Friedman, the company’s current chairman and CEO, updates RH’s progress since joining the company in 2011: “The first […]

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Design Is Moving Outdoors: Outdoor Living Projects Are Designers’ Greatest Opportunity in 2021

“In the beginning…” people lived in harmony with nature. Nature formed us and gave us all that we as human beings needed to live and prosper. Gradually we learned how to gain power over nature and with that knowledge, cultures advanced and mankind prospered. But as culture became more technology advanced, we took nature for […]

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Turning ‘House into Home’ Is Lowe’s Strategy to Take Market Share

Back in 2018, not long after Marvin Ellison took the reins as CEO of Lowe’s, he outlined a three-year strategic plan with the first 12 to 18 months devoted to strengthening retail fundamentals – merchandising, supply chain, operations and customer engagement. The next 18 to 36 months would be used to build up the fundamentals for […]

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