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Banana Republic is a brand with a mission: to build a brand with character and a personality that truly resonates with customers. It had that in spades on its founding in 1978 by Mel and Patricia Ziegler when it was named Banana Republic Travel & Safari Clothing Company, selling the virtual safari experience through clothes. […]
In the world of interior design, wallpaper is making a comeback. Having reached $1.7 billion globally in 2022, with the U.S. having over one-third market share, the wallpaper and wallcoverings market is projected to advance at a 4.3% compound annual growth rate through 2030. Prized for its ability to add texture, dimension and artistic sophistication […]
Initially, RH CEO Gary Friedman was in a sober mood to deliver a sober message in the company’s most recent third-quarter 2022 earnings report. Though its revenues and operating margin exceeded the previous outlook, revenues dropped 14% from last year’s $1,006 million to $869 million and adjusted operating margin declined from 27.7% last to 20.8% this […]
Parachute started as a sleepy little bedding brand in 2014. In those early days of e-commerce, it was one of the first to introduce luxury bed linens online, previously a department store staple. Early adopters who took the chance to order online loved Parachute sheets. They rapidly spread the word and Parachute officially became a […]
Within a week of each other last year, the century-old Weber grill company and the 35-year-old upstart Traeger filed IPOs. Coming out of the block, Traeger shares traded at a premium of $25 to Weber’s $16 per share, and Traeger reached its peak at $29 the day after Weber filed. But by the end of […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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