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American Main Street

Main Street Coronavirus Survival Guide: How an Art Gallery, Jewelry Store, Home Furnishings Store, Gift Shop and Florist Will Survive Shutdowns

Small businesses’ opportunity to apply for their piece of the initial $379 billion CARES Act funding has come and gone. Overwhelmingly popular, the National Federation of independent Businesses reports that 70% of its 300,000 members applied for loans. While Congress moved quickly to add additional funds to the program for small businesses, tax attorney Logan […]

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Coronavirus products

First Comes Panic Buying, But Afterwards, Will Coronavirus Leave Lasting Changes to Consumer Psychology?

In retailing, it is easy to observe rapid-fire changes in shoppers’ purchase behavior. A big sale sign brings people in to shop who otherwise would have walked by. A new more convenient or time saving service, like buy online, pick up in store, gets people to switch from the old ways of shopping to new […]

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Millennials at home

What Millennials Are Looking For To Decorate Their Homes

Now that Millennials, the largest American generation in history some 80 million strong, are aging into the prime years for buying home furnishings, it should be glory days for furniture and home furnishings stores. But that is decidedly not the case. Through November 2019, retail sales in that segment were up only .4%, while retail […]