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Luxury shopper

Future-Proofing Luxury Brands After Coronavirus

On March 13, American consumer confidence saw the largest single-day drop in more than two years, continuing a downward trend that began earlier this month, as measured in a daily survey by Morning Consult. Under normal circumstances, the company releases its Index of Consumer Sentiment (ICS) weekly, but because of the national emergency caused by […]

Coronavirus products

First Comes Panic Buying, But Afterwards, Will Coronavirus Leave Lasting Changes to Consumer Psychology?

In retailing, it is easy to observe rapid-fire changes in shoppers’ purchase behavior. A big sale sign brings people in to shop who otherwise would have walked by. A new more convenient or time saving service, like buy online, pick up in store, gets people to switch from the old ways of shopping to new […]

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Package delivery

Holiday 2019 Wasn’t So Jolly For Brick-and-Mortar Retailers and Challenges Will Continue

Early results are in and they show that holiday retail sales increased 3.4% (excluding automobiles), according to Mastercard’s post-Christmas holiday report for sales November 1 through December 24. But most of that growth, as well as through the rest of the year, is attributed to e-commerce.

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Luxury consumers say "Enough Already!"

Luxury Consumers Are Burned Out, But Luxury Brands Keep Stoking The Fire That Caused It

New study from YouGov finds luxury consumers have reached their breaking point. Luxury doesn’t mean the same thing it once did and brands find them harder to connect with.

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Jeep Wrangler

Who’s Buying Jeeps and Why? A Psychographic Case Study

Sports utility vehicles are on a roll, both in the high-end luxury car segment as well as in the mass-market. Further, the prices of mass-market SUV brands are rising while those of luxury SUV are dropping, narrowing the price gap between high-end and mass-market SUVs, according to a new report from Edmunds, the car buying […]