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At the recent Boomer Business Summit in Washington, DC, I shared the podium with Steve Parker, SVP Marketing, firstSTREET, a direct-marketing company targeting “Boomers & beyond” with “solutions to aging related problems.” We spoke at a session entitled a Broad View of Trends in Commerce: Who, Why and How They Will Buy, and delivered the […]
Small is the next big story in retail—small as in independently owned businesses, according to researcher and retail analyst, Pamela N. Danziger of Unity Marketing, In a just-released book, she predicts that these small businesses will be in the retail “sweet spot” for the next decade, fueled by the desire of the highest-spending customers for new […]
Past history has shown that in the spring, sales of our Christmas Decorations Market Report spikes. Obviously it’s the time when marketers and retailers develop their marketing plans for the upcoming holiday season. Indeed, we’ve recently delivered the new market report to a number of subscribers. And here is what one subscriber had to say […]
I just got back from Artexpo New York where I addressed a packed audience about Marketing Original Art in New Luxury Style. One exhibitor came up to me afterwards and said that my talk ‘had been worth the price of admission.’ That’s why I wanted to share my message with you. In a nutshell, I […]
New book from Paramount Market Publishing, Shops that POP! 7 Steps to Extraordinary Retail Success, shows how to make stores irresistible to customers Stevens, PA, April 5, 2016 – Main Street USA is much more than the entrance to Disney theme parks. Main Street U.S.A. is where over 3 million small specialty retailers nationwide call […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam