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Louis Vuitton Face Shield: Tacky Luxury Status Symbol or Essential Fashion Accessory for Post-Covid World?

Ever since the coronavirus pandemic broke out, luxury brands have heeded the call to action. With protective gear for frontline medical workers in short supply globally, brands repurposed their factories to manufacture face masks and hospital gowns, as well as made financial donations. LVMH, the world’s undisputed luxury leader, was first out of the block […]

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Macy’s Plans for Bloomingdale’s: Reclaim Luxury Leadership

In Macy’s Inc. recent earnings call, the most surprising news was the opportunity it sees in luxury. It surprised CNBC’s Lauren Thomas too, who immediately got on the phone with CEO Jeff Gennette to get the scoop. He said the collapse of competing luxury department stores, notably Barney’s, Neiman Marcus, and Lord & Taylor, combined […]

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Can Ralph Lauren Go ‘Back to the Future’ to Rebuild its Home Furnishing Business?

Ralph Lauren Corporation just delivered sobering first-quarter news. Revenues declined 66% year-over-year, from $1.4 billion in first-quarter 2019 to $487.5 million, and net income dropped from $128 million compared to a gain of $117.1 million last year. Stock prices ended the day of the announcement at $66.68, falling from $119 at the start of the […]

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Luxury in a Post-Covid World

Letting no crisis go to waste, the MBB big-three consulting firms – McKinsey & Company, Boston Consulting Group, and Bain & Company – have all come out with their post-coronavirus predictions for the luxury market. I’ve spent hours digesting their reports, including interviewing Bain’s Claudia D’Aprizio, who is arguably the world’s leading authority on the […]

RH Store, Denver, CO

Gary Friedman Aims to Make RH More Luxury, But Can His Dream Become Reality?

In a recent conversation with fellow Forbes.com contributor Steve Dennis, our wide-ranging discussion turned to RH, the company formerly known as Restoration Hardware. “I was at a conference where Gary Friedman talked about these new gallery stores that hadn’t opened yet. And I thought he was crazy,” Dennis said. I had much the same feeling […]

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