Tiffany’s holiday jewelry sales disappoint. A look at new product introductions and why they may not be connecting with the luxury customers Tiffany’s needs to reach.
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6 Global Consumer Trends for 2019 and Brands Out in Front of Them
This will be the year that consumers seek to find balance in a world that is rapidly tilting out of control, according to a new study by global ethnographical market research firm Canvas8. “People are seeking equilibrium in all aspects of their lives – between humans and technology, brand and personal, global and local ,” Jo Allison, […]
Don’t Let the Grinch Steal Your Happy New Year
There is no question that retail is having a banner year. Through Oct. 2018, retail and food services, excluding motor vehicles, parts and gas stations, are up 5% over last year. All signs are the year will end way ahead of last. The National Retail Federation predicts Nov. and Dec. retail sales will increase between 4.2-4.8% […]
How to Attract Customers to the Store After Small Business Saturday Bombed This Year
Small Business Saturday bombed this year. While MSNBC’s J.J. Rathberg bragged on “Morning Joe” that sales on that Saturday reached a record $17.8 billion, she was largely reticent about the number of people who shopped or dined that day. That is because many fewer actually hit the streets this year. Small Business Saturday has been on a downward slide. […]
How Foot Locker, Nike and The North Face Earn Millennials’ Customer Loyalty
Ever since Salesforce.com CEO Marc Benioff declared that “Loyalty is dead,” in a November 2017 interview with Mad Money’s Jim Cramer, business leaders have been wringing their hands. But listen beyond the attention-getting soundbite, and you will learn that what Benioff is talking about is the way businesses define customer loyalty, i.e. as a program. […]
