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Luxury brands are hitting the street, literally. Street-inspired fashion is popping up all across the luxury spectrum. It has created such pairings as Gucci and Dapper Dan, Louis Vuitton and Supreme, Ralph Lauren and Palace, Fendi and Fila and Chanel and Pharrell Williams. Most of these are limited-edition collaborations, but LVMH brought on Virgil Abloh, […]
Luxury brands are caught between a rock and a hard place. They keep trying to up their prices by elevating their luxury value proposition, but the foundation on which they are trying to build that perception is shifting out from under them as consumer’s idea of luxury and theirs no longer align. Quite simply, luxury […]
With a bigger tax refund in people’s pockets, an early spring and a late Easter giving them plenty of time and opportunity to refresh newly-edited wardrobes, thanks to Marie Kondo’s KonMari teaching, fashion retailers are set for a great spring season.
Brand Finance, the London-based valuation and strategy consultancy, is out with its top 50 list of the world’s most valuable fashion brands. While luxury brands, including watch, jewelry and fashion accessories brands, lead the list in numbers, holding 27 of the top 50 slots, Nike remains the fashion industry leader in brand value. The athletic and […]
Only 40% of womenswear fashion brands are designed by women and only 14% of the 50 major fashion brands are run by women. Women play a supporting, not a leading role in fashion. That has to change.
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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