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Since Neiman Marcus Group (NMG) was forced during its bankruptcy proceedings to close its first and only Neiman Marcus store in Hudson Yards in 2020, Bergdorf Goodman became NMG’s sole bastion in the city.Early on, rumors circulated that NMG might offload Bergdorf Goodman too, but those were quickly put to rest as NMG recommitted to […]
Malls are in a mess of trouble. Throughout the year, mall traffic is tracking below 2019 levels on a month-by-month basis.And in September, when back-to-school shopping should have invigorated shoppers, visits to enclosed malls were off 10%, as were open-air lifestyle centers (OALC). And September was the worst month all year for OALCs, according to […]
Earlier this year, Pete Nordstrom, president and chief brand officer of the retailer that bears his family name, launched Nordy Pod, a podcast or as he said, he added a new title to his resume. During the hour-long presentation, he invites employees or members of the extended Nordstrom family,” including friends of the company and […]
A remarkable thing happened during and after the pandemic: Jewelry sales went through the roof. Personal consumption of jewelry reached $94.6 billion in 2021, up over 50% from the $62.3 billion spent in 2020, according to the Bureau of Economic Analysis’ (BEA) underlying data.Across the board, American consumers bought a ton of stuff in 2021. […]
We’ve been told a consumer’s path to purchase proceeds in a straight line: awareness, familiarity, consideration, purchase … and if done right, it leads to loyalty. It’s a logical step-by-step progression model and gives brands the confidence to manage customers’ engagement and activate them along each step in their journey.Illusion UnveiledThe problem is that this […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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