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Small is the next BIG story at retail – small as in local independent retailers. Main Streets and the independent retailers that thrive there are on the cutting edge of this shift in retailing. While the Great Recession took out a wide swath of retailers – economic natural selection at work – the successful retailers […]
In the 2017 State of the Luxury Industry Study, luxury industry insiders told us that “Innovation Strategies” were a key priority for their companies in the coming year. Because of the rapidly changing consumer marketplace, innovating with new products, new services, new marketing strategies and new ways to engage with the affluent customers is key. In […]
Traditional, long-established retailers feel much like sitting ducks today. While the National Retail Federation tries to encourage the industry with Vice President Pence playing cheerleader recently at the NRF Retail Advocacy Summit in Washington, D.C. saying “The best days for American retailers are ahead,” most of those in the audience must have agreed, simply because retail seems […]
Scotland-based BrewDog brewery is a different kind of company that has a very different way of doing things. The genius is in the beer. If building a local world-class brewery in 10 short years, ready to play on an international stage, is the goal, then, to paraphrase, “I’ll have what they’re having.” But the genius […]
We all remember the 2000 hit movie “The Perfect Storm” starring George Clooney, Mark Wahlberg and Diane Lane about the ill-fated Andrea Gail fishing boat battling the confluence of three massive storms in the Atlantic Ocean. I can think of no better analogy to what the retail industry is facing now that QVC is merging […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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