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Join me at the 2018 American Lighting Association Conference in Asheville, NC, Tuesday September 25, where I will present: Light Your Customers’ Fire: How to Make Your Lighting Shop POP! A shop that POPs! is one that creates an extraordinary customer experience that includes not just extraordinary products, but extraordinary displays that attract customer curiosity, […]
Wegmans Food Markets, the Rochester-based regional grocery chain with just over 90 stores and reported $8.3 billion in sales, is more than just a good place to shop and work. It is hands down the most beloved supermarket in the country among its customers and employees. It’s a shop that POPs! If you’ve never had a Wegmans shopping […]
Online is the next frontier for luxury brands. It’s where luxury brands can find their next path to growth, but for a variety of reasons they have been notoriously slow to follow it. As an industry steeped in heritage and tradition, change doesn’t come naturally to it, but in today’s dynamically changing consumer market, that […]
I’d want it to be an extraordinarily different kind of jewelry store. I’d want it located on an active ‘Main Street’ surrounded by other extraordinary shops, boutiques, pubs, restaurants and other places that attract guests with fun things to do and see. I’d want my store to be an exciting place where people can experience […]
It isn’t easy to succeed in today’s wedding market, as bankrupt bridal gown company Alfred Angelo and struggling David’s Bridal have discovered. Once an evergreen market where businesses could depend upon a steady demand for products and services, the wedding market hit the skids during the recession and has yet to recover. With a total […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam