The “Yes, JCPenney” marketing campaign, led by CMO Marisa Thalberg, is breathing new life into the struggling retailer and getting people to take another look.
Tag Archives: JCPenney
2025 Starts In A Burst Of Dealmaking: JCPenney Merger Into Catalyst Brands The Biggest
Christian Lacroix, Kapital, Laura Ashley, Stella McCartney, True Religion, Urban Skin RX, Vera Wang, and Vince have new owners. JCPenney has merged with SPARC Group.
