New global data shows Adidas gaining consumer trust and brand momentum while Nike faces declining reputation and loyalty across key markets.
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Here’s The Guide To Where The Luxury Market Is Headed In 2026 — And How To Win
Luxury is entering a new era — slower, more selective, and far less forgiving. The post‑pandemic boom is over. What comes next is not decline, but a reset — one that will separate brands that protect their value from those that quietly lose relevance.
Prime Day Heats Up: Amazon, Walmart, and Target’s Strategies To Capture Bargain-Hunters
Amazon extends Prime Day to four days and moves it up a week to get in front of tariffs. Walmart and Target plan competing sales events to capitalize on consumer worries.
Nike Must Repair Its Reputation Before Financial Performance Recovers
Nike’s reputation tanked after its Olympic ad misfired. It also faces new challenges from XX-XY Athletics about supporting female athletes that has gone viral.
Kering’s Plan To Restore Gucci To Former Glory: Will It Work?
Kering, owner of Gucci, Yves Saint Laurent, Bottega Veneta, Balenciaga, and Alexander McQueen brands and the world’s second-largest luxury conglomerate after LVMH, reported very depressing results for the third quarter of 2023. With a 13% reported decline overall and a 9% comparable shortfall, revenues for the group dropped from $5.4 billion last year to $4.7 […]
