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Whether culture shapes brands or brands shape culture is a chicken or egg question. Both are inextricably linked, and a review of the academic literature doesn’t help tease out which comes first. Rather, the research focuses on how culture influences consumer’s perceptions of brands, not the role that brands play in influencing culture.Bernard Arnault, the […]
The French luxury conglomerate Kering, number two in the global luxury market, just issued a rare warning that first-quarter revenues are expected to decline 10% from last year’s $5.5 billion (€5.1 billion) and projects its flagship brand Gucci to be off nearly 20%, down from $2.8 billion (€2.6 billion).Kering cites particular weakness in the Asia-Pacific […]
Ermenegildo Zegna Group just delivered preliminary revenue results for fiscal 2023, and they’re impressive. Revenues advanced 28% year-over-year, up from $1.6 billion (€1.5 billion) to $2.1 billion (€$1.9 billion). These are unaudited results and the final earnings report is to come, yet it’s a remarkable performance in a turbulent personal luxury goods market that only […]
In a deal valued at $1 billion priced at $7.60 per share, private equity firm Sycamore Partners just acquired specialty fashion retailer Chico’s FAS, including the flagship Chico’s brand along with White House Black Market and Soma intimates.The Chico’s brands will be merged under Sycamore’s recently formed Knitwell Group that includes the Ann Taylor and […]
Hollywood’s A-listers flocked to Balenciaga’s Fall 2024 fashion show last Saturday afternoon in Los Angeles, its first in the city. It was held on South Windsor Street with the iconic Hollywood sign in the background.Front row seats were claimed by Kim Kardashian, sister Kendall Jenner, Brooklyn Beckham, Vittoria Ceretti, Eva Longoria, Lil Wayne, Tracee Ellis […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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