Archive | Luxury Marketing

RSS feed for this section
amir-hanna-ptu_lR_soPQ-unsplash louis vuitton

Study In Contrasts: Kering And Gucci Go Down And LVMH Is Up, Up, Up

The French luxury conglomerate Kering, number two in the global luxury market, just issued a rare warning that first-quarter revenues are expected to decline 10% from last year’s $5.5 billion (€5.1 billion) and projects its flagship brand Gucci to be off nearly 20%, down from $2.8 billion (€2.6 billion). Kering cites particular weakness in the […]

Comments Off on Study In Contrasts: Kering And Gucci Go Down And LVMH Is Up, Up, Up Continue Reading →
brooke-lark-W1B2LpQOBxA-unsplash

Luxury Marketplaces Hang On By A Thread, With The Exception Of Mytheresa

The viability of online multi-brand luxury marketplaces has been an open question for years as the most prominent names, like Farfetch, Richemont-owned Yoox Net-A-Porter (YNAP) and Matches, have been unable to make a profitable success in the business. Despite luxury marketplaces’ early promise, recent developments suggest that luxury consumers simple don’t need online marketplaces to […]

Comments Off on Luxury Marketplaces Hang On By A Thread, With The Exception Of Mytheresa Continue Reading →
tom ford fashion

Tom Ford Fashion Is Back, Giving Zegna Group A Big Boost

Ermenegildo Zegna Group just delivered preliminary revenue results for fiscal 2023, and they’re impressive. Revenues advanced 28% year-over-year, up from $1.6 billion (€1.5 billion) to $2.1 billion (€$1.9 billion). These are unaudited results and the final earnings report is to come, yet it’s a remarkable performance in a turbulent personal luxury goods market that only […]

jonas-lee-xBEuSXr-wPM-unsplash

How To Find Growth In An Increasingly Turbulent Luxury Market

The personal luxury market’s explosive growth from 2019 through 2023 – up almost 30% over the four years  – has come to an end. Starting at $301 billion in 2019, it rode the pandemic roller coaster, dropping sharply in 2020, then more than recovered in 2022 as it climbed 20% to reach $373 billion, according to Bain […]

Comments Off on How To Find Growth In An Increasingly Turbulent Luxury Market Continue Reading →
nathan-dumlao-vsTbiuRRKvA-unsplashtimberland

Louis Vuitton X Timberland Boot Collaboration: The Kick Struggling VF Needs

Timberland boots have often appeared at Louis Vuitton outings, but now the two brands have made it official. Louis Vuitton has collaborated with VF Corporation’s Timberland brand in a collection of LV x Timberland boots and shoes emblazoned with the LV monogram. Prices currently start at $1,150 and range up to $1,530 for LV’s unique […]

Comments Off on Louis Vuitton X Timberland Boot Collaboration: The Kick Struggling VF Needs Continue Reading →