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For too long, pearl jewelry has been an afterthought for jewelers, a category of a few necklace strands and earrings they felt compelled to carry, but nothing to get excited about. That is starting to change. Pearls are having their fashion moment, spurred on by designers like Dolce and Gabbana, Prada, Givenchy, Dior, Versace, Miu […]
Patagonia, the outdoor clothing and gear brand, has always marched to its own drummer. From its “Don’t Buy This Jacket” ad in the New York Times, using Black Friday sales not to line its pockets but to give back to environmental causes, and its self-imposed “Earth tax” which donates 1% of all sales to environmental […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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