Archive | 2021

Hispanic Heritage Month NM Store 2 (1)

For Neiman Marcus Celebrating Hispanic Heritage Is More Than Just A Month-Long Event

Gabriela Hearst, Carolina Herrera, Johanna Ortiz, Tata Harper, Manolo Blahnik, Oscar de la Renta, Narcisco Rodriquez and Paco Rabanne share more than just being fashion designers. They all trace their heritage from Hispanic and Latino origins. And they all are taking the spotlight in selected Neiman Marcus window displays in honor of Hispanic Heritage Month, […]

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Lab-Grown Diamond Jewelry Is Poised for Explosive Growth

2022 will be the year of the wedding. According to The Wedding Report, some 2.5 million couples will tie the knot next year, following a two-year lull when only 1.3 married in 2020 and 1.9 million in 2021. That will break a previous record for marriages set in 1984. Not only will a historic number […]

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What Does A Luxury Brand Sound Like?

Not too long ago, although it seems like ages since we could attend conferences in person, I met a senior marketing executive from Farmers Insurance who told me that when his team was first presented with the Farmers jingle, they hated it. “Too hokey!” is what he said. But their vote was overridden by more […]

Outer Teak Collection outdoor furniture

The Outdoor Furniture Market Is Broken. Outer Aims to Fix It.

Outer is a small company with big ambitions. Selling only a narrow range of outdoor furniture and furnishings – teak, wicker and aluminum outdoor sofas, chairs and seating combinations, plus a selection of outdoor pillows, rugs, coffee tables and cushions – Outer aims to be the first brand consumers think of when planning their outdoor […]

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Gary Friedman’s RH Earnings Calls Are a Lesson in How To Think Differently about Retail

Quarter-after-quarter RH keeps delivering incredible results. It could almost get boring, but it never is. Gary Friedman’s earnings call should be required listening for every leader or aspiring leader in retail today, not so much to learn about RH but to sit at the feet of an inspiring, retail visionary. More than a brand, more […]

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