Cookware brand Made In is launching an exclusive collection with Crate and Barrel, marking a key expansion into brick-and-mortar retail.

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Cookware brand Made In is launching an exclusive collection with Crate and Barrel, marking a key expansion into brick-and-mortar retail.
Brand collaborations have become a really big thing with last year breaking records in collabs and product drops, according to Queue-It, a software company that helps brands manage online traffic. Unlike traditional licensing, which is largely transactional, more narrowly focused and longer term, collaborations lean into the partners’ creativity to bring something new and fresh […]