Tag Archives: Louis Vuitton

tiffany t photo-1530500346992-bd0377e71657

What Happens To Tiffany After LVMH Takes Over?

The luxury deal of the century is back on track. Pending Tiffany shareholder approval, the French conglomerate LVMH will acquire Tiffany and Company for $15.8 billion, making this the biggest deal for the world’s biggest luxury company, a company which has grown to 75 brands through acquisitions alone. A few short months ago, LMVH was […]

Hong Kong Protests and Louis Vuitton

Will Protests Cause More Luxury Brands To Follow Louis Vuitton And Reduce Exposure In Hong Kong?

Ever since anti-government protestors took to the streets of Hong Kong in June of last year, luxury brands have taken a wait-and-see approach regarding business there. A planned Chanel store on Fashion Walk in the Causeway Bay district was put on hold, as was the opening of LVMH’s Rimowa luggage store in the same district. […]

Comments Off on Will Protests Cause More Luxury Brands To Follow Louis Vuitton And Reduce Exposure In Hong Kong? Continue Reading →
lv or hermes

Louis Vuitton or Hermès: Which Brand Wins in the Battle for Authenticity?

Today we live in an age of authenticity. Authentic brands, authentic communications and authentic relationships with consumers is demanded. An overwhelming 86% of consumers say brand authenticity is important when deciding which brands to support, according to a study conducted by Stackla. These findings were validated by another global study by Cohn & Wolfe. In that survey of […]

Comments Off on Louis Vuitton or Hermès: Which Brand Wins in the Battle for Authenticity? Continue Reading →
Gucci Shopper (by 
Jarred Grabois, unsplash.com)

Gucci Is Leaving Louis Vuitton in the Dust Online

Among its luxury competitive cohort, Gucci is killing it online. Gucci was just named one of the three 2017 Momentum Award winners by SimilarWeb in the retail category, the only luxury brand to be so recognized. Gucci joins Uniqlo.com and Stitchfix.com as leaders in the online world of retail, based on the company’s algorithm measuring online traffic […]

State of Luxury 2017 Report Cover

Calling all Luxury Brands: Innovate or Die!

In the recent luxury insiders’ study, entitled State of Luxury 2017 conducted by Unity Marketing and luxury business publication Luxury Daily, one of the critical calls to action for the luxury industry was an urgent need to innovate.  This industry executive shared: While the industry suffers no lack of creative talent to tackle the innovation […]