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Everyone has heard the adage, “The bigger the challenges, the greater the opportunity,” but often the reverse is true too: The bigger the opportunity, the greater the challenges. Both apply for home brands that aim to grow in the U.S. consumer market.“A modicum of success in the U.S. is the most common and ultimately the […]
By all accounts, the pandemic year was a great one for home furnishings brands and retailers. Cooped up at home, Americans invested in improving their living spaces.Home improvement retailers, like Home Depot and Lowe’s that serve the DIY-inclined, rose 14% year-over-year. These retailers were aided by being classified as essential retailers during the shutdown, but […]
Fast-fashion retailers are considered the bottom-feeders in the fashion world. They are widely credited – or discredited depending on which side of the cash register you are on – with copying designer-inspired trends, producing them in copious quantities and selling them for pennies on the dollar of the namesake brands.Sweden’s H&M operating 5,000 stores worldwide, […]
Remember when Restoration Hardware was the quirky DIY-fixer’s catalog for people restoring Victorian houses? It’s come a long way from its home-spun roots back in 1979 when Stephen Gordon founded it.Progressive CEOIn his most recent shareholders letter, Gary Friedman, the company’s current chairman and CEO, updates RH’s progress since joining the company in 2011: “The first two decades […]
The seemingly insulated luxury market has never experienced a year like 2020 when personal luxury goods sales dropped $78 billion from 2019 – a 23 percent decrease year-over-year – to a total $266 billion in 2020. With the pandemic threatening both consumers’ health and finances, the industry’s decline was more than double the 9 percent […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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