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2022 will be the year of the wedding. According to The Wedding Report, some 2.5 million couples will tie the knot next year, following a two-year lull when only 1.3 married in 2020 and 1.9 million in 2021. That will break a previous record for marriages set in 1984.Not only will a historic number of […]
Lab-grown diamonds, the manmade alternative to naturally-grown diamonds, have faced an uphill battle to be recognized by the jewelry industry as an acceptable alternative to mined diamonds.Now Pandora, the world’s largest jewelry company by volume, and Diamond Foundry, one of the nation’s leading producers of lab-grown diamonds, are out with news that prove the staying […]
This year Valentine’s Day fell nearly smack dab in the middle of the peak period for diamond jewelry sales, which extends from the December holiday season when about 20% of engagements occur through Mother’s Day, this year on May 9.By all accounts Holiday 2020 was a strong one for diamond jewelry sales, especially for lab-grown […]
Creating a brand in an emerging category isn’t simple. A well-thought-out strategy reflects where the category and best consumers are going rather than the current environment. It’s easy to make mistakes. In the jewelry business, the diamond industry’s powers-that-be would like to define you as something less than mined diamonds. Don’t allow someone else to […]
Clean Origin is the digitally-native lab-grown diamond jewelry startup created by Alex Weindling, third-generation diamond merchant; Ryan Bonifacino, former CMO/Digital SVP Alex & Ani; and Terry Burman, former CEO Signet Jewelers, Sterling Jewelers and Zale Corporation.
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam