Archive | Brand Marketing

RSS feed for this section
pexels-kagan-bastimar-1754822-3325586

Luxury Is Losing Its Lustre As American Affluents’ Priorities Shift

Latest results of Research The Affluent Luxury Tracking study reveal a HNW/UHNW American consumer balancing their spending between indulgence and restraint.

Comments Off on Luxury Is Losing Its Lustre As American Affluents’ Priorities Shift Continue Reading →
Chanel

Hermès Is Close On Chanel’s Heels As Luxury’s Number Two Brand And Gaining Ground

Chanel just announced revenues rose 16% to $19.7 billion in 2023 on a comparable basis at constant currency. It exceeded the 14% organic growth of industry leader LVMH’s Fashion and Leather Goods reporting segment but fell short of Hermès’ 21% advance on constant exchange rates, yet it surpassed Hermès in revenues of $14.5 billion (€13.4 […]

Comments Off on Hermès Is Close On Chanel’s Heels As Luxury’s Number Two Brand And Gaining Ground Continue Reading →
Fashion fundamentals

Banana Republic Returns To Fashion ‘Fundamentals’ After Its Home-Centric CEO Exits

News just broke that Banana Republic’s president and CEO Sandra Stangl has been shown the door. While a company spokesperson replied “No comment” to my request, WWD obtained an internal memo from Gap Inc. CEO Richard Dickson stating: “As we close out the first quarter of the year, Sandra and I have agreed to transition […]

Comments Off on Banana Republic Returns To Fashion ‘Fundamentals’ After Its Home-Centric CEO Exits Continue Reading →
vlog-tottiy-kkR9n4kz170-unsplash

Tapestry Is Fighting Two Legal Battles Against The FTC And Gap/Old Navy

Two legal battles are rocking Tapestry, Inc, owner of the Coach, Kate Spade and Stuart Weitzman brands. One is a more or less routine trademark dispute against Gap and its Old Navy brand. The other is a fight for the very future of the company and its ability to compete effectively in the luxury market. […]

Comments Off on Tapestry Is Fighting Two Legal Battles Against The FTC And Gap/Old Navy Continue Reading →
amir-hanna-ptu_lR_soPQ-unsplash louis vuitton

Study In Contrasts: Kering And Gucci Go Down And LVMH Is Up, Up, Up

The French luxury conglomerate Kering, number two in the global luxury market, just issued a rare warning that first-quarter revenues are expected to decline 10% from last year’s $5.5 billion (€5.1 billion) and projects its flagship brand Gucci to be off nearly 20%, down from $2.8 billion (€2.6 billion). Kering cites particular weakness in the […]

Comments Off on Study In Contrasts: Kering And Gucci Go Down And LVMH Is Up, Up, Up Continue Reading →