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What kind of online experiences do today’s affluent consumers — and tomorrow’s — want? A new trend report from Unity Marketing, Affluents Online: A Generational Perspective of How Affluents Use the Internet in their Luxury Lifestyles, will tell you. It gives an overview of how affluents are using the internet today and data to help […]
Unity Marketing provides focused consumer insights to help your business thrive in the online world A client recently came to Unity Marketing because they wanted to make a big splash with a new online website rich in content. They had questions about the content strategy, what information it should communicate and how best to engage […]
The internet and its disruptive influence on traditional marketing means that well-researched consumer insights are no longer a luxury Disruption – It’s a hot word in business circles. We all know the effects of market disruption brought on by marketers like Amazon. And we all know that the internet is what causes market disruption to […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam