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Deloitte is out with new research that found the urge to splurge is universal, indulged in by nearly equal measures regardless of the consumer’s age, income or gender.Its survey, which spanned 23 countries and over 114,000 adults, found nearly 80% said they made at least one splurge purchase to lift their mood in the past […]
The National Retail Federation (NRF) is out with its 2023 retail forecast; on its face, it’s reassuring. Retail sales growth in 2023 should exceed the 3.6% average growth level tracked in the pre-pandemic years from 2013 through 2019.So far, consumers have kept retail sales buoyant, thanks to their psychological makeup, but soon, their shopping behaviors […]
The Research The Affluent Luxury Tracker (RTALT) is a continuous daily survey conducted among affluent and HNW consumers tracking their financial status, luxury purchase behavior, lifestyles and values. Plus on-demand Flash surveys are available to give clients immediate information and insights into their most valuable customers.The RTALT is sponsored by Chandler Mount, CEO of Washington, […]
Ever since retail opened up after the pandemic, the National Retail Federation has gushed over the resiliency of the U.S. economy and the American consumer.In a recent CNBC interview, NRF president and CEO Matthew Shay reported January retail sales were up 4.8% over last year, highlighting: “We have very resilient consumers and people are out […]
Conventional wisdom holds that when the economy flounders, the well-heeled don’t skip a beat and keep spending while everyone else cuts corners and pulls back.But early indications are that when, rather than if, the economy falters, the high-earning affluent will share in the pain. And their pain will roll over onto the luxury brands that […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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