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Luxury is entering a new era — slower, more selective, and far less forgiving. The post‑pandemic boom is over. What comes next is not decline, but a reset — one that will separate brands that protect their value from those that quietly lose relevance.
Luxury consumers, disillusioned by recent price hikes and stagnant creativity, are pulling back on purchases, leading to a 5% drop in the luxury goods market.
In 2025, the luxury market faces headwinds unlike any seen since the Great Recession or Covid due to the threat of tariffs to disrupt the economy and global trade.
A new survey finds affluent Millennials are keen to purchase luxury goods for the status they confer, calling on luxury brands to embrace their customers’ status needs.
Against a backdrop where the global luxury market will grow between 8% and 10% across all categories, the personal luxury segment’s growth is more muted, projected to advance by only 4% in 2023 at current exchange rates, according to the latest Bain-Altagamma luxury market study. The total luxury market will reach $1.65 trillion (€1,508 billion) […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam