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Secret Of Retail Success? Give Shoppers More Things To Do, Not More Stuff To Buy

Recently I took my 4 ½ year-old twin grandsons to Dutch Wonderland, an amusement park tailored to the pre-teen crowd. We rode all the age-appropriate rides, strapped into our seats and let the effects of centrifugal force and mild balance disorientation do the rest. But by far their favorite experience was a miniature train where […]

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Got a New Product or Business? Here’s Help

Congratulations!  You’ve designed a new product that you are sure will be a big hit.  Or you have an idea for a new business that is going to answer a previously unfilled need. You love your idea.  Obviously, since you’ve invested time, effort and often a great deal of money, trying to bring it to […]

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New Book Helps Interior Designers Be as Exceptional Marketers, as They Are Designers

The traditional business of interior design has been disrupted by a rapidly growing range of competitors out to steal market share from designers’ elite clientele.  The most recent ASID Interior Design Outlook and State of the Industry report tellingly reveals the current harsh reality of the interior design industry. While the number of designers and design firms […]

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Imagination Retail — The Real Customer Experience People Crave

Call it serendipity or the zeitgeist of our times, but I recently ran into my old friend Ken Nisch at the NRF Retail’s Big Show. Ken is a retail brand architect, as well as a licensed architect leading JGA, a firm that designs retail spaces. His firm works with a long and growing list of […]

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How Can Luxury Brands Win in a Hyper-Competitive Market?

Government bureaucrats have been busy over the last week releasing the latest economic data.  They gave a dismal view of the first quarter 2017 GDP, reporting an advance of only .7%, following an increase of 2.1% in fourth quarter 2016.  Most economists expect the GDP to grow at a faster pace through the rest of […]