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Despite the disruptions from the pandemic, declining marriage rates and the growing availability of lab-grown diamonds as a less expensive but structurally and chemically identical substitute for the natural alternative, the market for natural, mined diamond jewelry has barely skipped a beat.Independent research firm, Edahn Golan Diamond Research & Data reports that overall U.S. jewelry […]
Traeger opened on the NYSE a little over a week ago. An opening trade for over 3 million shares at $22 per share was well above its planned IPO price between $16 to $18. It’s now trading over $30 per share. It has well exceeded its projected ~$2 billion valuation.In an interview shortly before the […]
We’ve been told a consumer’s path to purchase proceeds in a straight line: awareness, familiarity, consideration, purchase … and if done right, it leads to loyalty. It’s a logical step-by-step progression model and gives brands the confidence to manage customers’ engagement and activate them along each step in their journey.Illusion UnveiledThe problem is that this […]
The future of multi-brand retail, particularly in the luxury sector, hangs in the balance. Now Bloomingdale’s introduces an innovative concept called Bloomie’s that is a model of how multi-brand luxury retail can be reinvented then scaled.Multi-brand luxury retail stalledFor the last decade, luxury department stores have been fighting a losing battle trying to attract the […]
No question about it: The pandemic did as yet incalculable damage to small businesses across the country. Help is needed now and American Express is giving it with a $100 million investment to jump-start small businesses this summer.How bad was it?Vice President Kamala Harris, who is acting as the Biden administration’s ambassador to small business, […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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