Archive | 2017

national-independent-retailer-month-july

Make Independent Retailer Month Last All Year Long

It’s official: July is National Independent Retailer Month.  But I say make it run all year, not just in July! Independent Retailer Month started back in 2003, then was adopted in New York City, Chicago, Philadelphia and New Jersey in 2009 to advance the business for independent retailers. And in 2011 it went international and expanded to […]

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Secret Of Retail Success? Give Shoppers More Things To Do, Not More Stuff To Buy

Recently I took my 4 ½ year-old twin grandsons to Dutch Wonderland, an amusement park tailored to the pre-teen crowd. We rode all the age-appropriate rides, strapped into our seats and let the effects of centrifugal force and mild balance disorientation do the rest. But by far their favorite experience was a miniature train where […]

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Got a New Product or Business? Here’s Help

Congratulations!  You’ve designed a new product that you are sure will be a big hit.  Or you have an idea for a new business that is going to answer a previously unfilled need. You love your idea.  Obviously, since you’ve invested time, effort and often a great deal of money, trying to bring it to […]

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New Book Helps Interior Designers Be as Exceptional Marketers, as They Are Designers

The traditional business of interior design has been disrupted by a rapidly growing range of competitors out to steal market share from designers’ elite clientele.  The most recent ASID Interior Design Outlook and State of the Industry report tellingly reveals the current harsh reality of the interior design industry. While the number of designers and design firms […]

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Imagination Retail — The Real Customer Experience People Crave

Call it serendipity or the zeitgeist of our times, but I recently ran into my old friend Ken Nisch at the NRF Retail’s Big Show. Ken is a retail brand architect, as well as a licensed architect leading JGA, a firm that designs retail spaces. His firm works with a long and growing list of […]

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