Archive | 2016

Luxury woman shopper

New Luxury, Old Luxury; Real Luxury, Faux Luxury — What’s a Brand to Do?

The latest news cycle has revealed chasms growing in the land of luxury: In late July, LVMH, home of storied Louis Vuitton brand, reported that first half 2016 sales of its flagship fashion and leather luxury goods segment dropped .8% from same period last year. Then, on the cusp of NY Fashion Week, Tim Gunn […]

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story-nm

Why Neiman Marcus Turned to Small Retailer STORY for Much-Needed Retailing Inspiration

Specialty retailers, if you aren’t convinced that you are positioned for the next big trend in retailing, then here is more proof.  Another of the ‘big boy’ retailers, Neiman Marcus, is looking to a specialty retailer to help it restore some of its lost magic and learn some new tricks about how to sell in […]

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interior design

What’s Missing in the Interior Design Industry? In a Word, BRANDING!

In preparation for my September 12 talk at the New York International Carpet Show (NYICS) on Trend Insights:  What Consumers Are Looking for Now!, I have been digging into the interior design industry, one that leads the consumer market in home design trends. ASID (American Society of Interior Designers) just released a new state of […]

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Best gift idea ever

How to Create Customer Curiosity? This is what I am talking about!

Retailers need to use the power of curiosity to magnetically draw customers into the store and down the aisles to fully explore the wonderful product experiences offered.  Curiosity is one of the essential qualities that transform a store into a shop that POPs! In a visit to Morristown, NJ, my husband and I took an […]

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Closed store sign

The Macy’s 100 and its Collateral Damage

Following the news that Macy’s will close 100 stores in early 2017, Wall Street and the pundits gave thumbs up to the move.  After all, everyone agrees that the U.S. economy is ‘over-stored.’ But while closing 15% of Macy’s stores may help its balance sheet, the move is going to result in collateral damage that […]