Tag Archives: Ulta

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Ulta Is Ready For The New Face In Beauty

Now that the face masks have come off and life is steadily getting back to normal, women have a new relationship with the face they see in the mirror. Their old skincare and makeup routines have fallen by the wayside, replaced with a new focus on health and a desire to express one’s own most […]

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Forget Omnichannel Retail and Think Harmonically — Target, Ulta and Best Buy Have

Omnichannel is a term losing favor in retail circles. For example, SageBerry Consulting’s Steven Dennis took retailers to task for thinking that omnichannel strategies are the answer for what ails retail. “The problem for far too many retailers is that they still are stuck in their channel-centric thinking and their organizations, metrics, systems and incentives still reflect […]

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Ulta, Sephora and Amazon: Where Is the $56.4b U.S. Beauty Retail Market Headed

LVMH just released its first-half 2018 financials, and by all accounts, its retail beauty brand Sephora is off to a good start this year. While the company doesn’t break out sales of Sephora in its Selective Retail reporting group, it revealed LVMH Selective Retail grew 9% over the same period the previous year and bragged: “Sephora achieved […]

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Changing Complexion of Luxury Beauty Retail

Selling prestige beauty used to be a straight-forward business.  The formula was to recruit a celebrity to be the ‘face’ of the brand, put a magic formula in a pretty bottle, and sell it through department stores, with a little sampling and gift-with-purchase thrown in.  But that formula doesn’t work anymore. Today’s affluent consumers, the […]

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Changing Face of Prestige Beauty

New reports get under-the-skin of today’s affluent beauty customer Marketing and selling prestige beauty products used to be a straight-forward business.  You recruited a super-model or celebrity to be the ‘face’ of the brand, put a magic formula in a pretty bottle, and sold it through department stores, with a little sampling and gift with […]