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Gucci is celebrating the 70th anniversary of its iconic Horsebit hardware motif, introduced first on men’s loafers in 1953. It tapped the brand archives to host a museum exhibition at Milan Men’s Fashion Week this summer and recruited NewJeans’ Hanni, Halle Bailey, and Julia Garner as the face of a new campaign supporting the Horsebit […]
Ralph Lauren Company CEO Patrice Louvet and his executive team took to the stage recently in RL’s first investor presentation since 2018. Four years in the making, it was a big event lasting some four hours and backed up by a nearly 200-page presentation. The bulk of the time and pages were devoted to the […]
Anathema is a strong word with religious overtones. It was a condemnation pontiffs reserved for heretics. Among the definitions of the term in Merriam-Webster is this: the denunciation of something as accursed. LVMH’s Bernard Arnault, the reigning pope of luxury marketing, brings near-religious intensity to controlling the 75 luxury maisons that make up his dominion, […]
The recent management upheaval at J. Crew bears many similarities to those at Ralph Lauren Corporation, besides the obvious difference that as a public company, Ralph Lauren’s struggles are more transparent. Both companies have been led by fashion industry visionaries, who for years had the golden touch bringing to market clothing that American consumers, especially […]
One of the more puzzling things in the recent Ralph Lauren Corporation announcement of the closing of its flagship Polo store in Manhattan on Fifth Avenue and 55th Street was its plans to expand its Ralph’s Coffee franchise. Clearly, it’s an effort to insert new customer experiences into the company’s stores, as it has had […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam