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Many in the luxury industry cheered after the recent ruling by Europe’s top court that Coty and other luxury brands could prohibit retailers and distributors from selling products on a third-party internet platform such as Amazon and eBay. The European Court of Justice ruling came as a result of case referred by a German court where Coty […]
Luxury licensing has suffered from a bad reputation after being overused back in the 20th century. Specifically, luxury brand names often were linked to substandard, poor quality products. Quality is a traditional cornerstone of the luxury brand platform and the old ways of licensing frequently violated those principles. Besides quality issues, luxury brand licensing led […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
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