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Apple Watch Is a Brand New Style of Luxury Wearables for a New Generation

Apple Watch Is a Brand New Style of Luxury Wearables for a New Generation

Luxury Has a Brand-New Style, and Apple Gets It Apple has just released its first smartwatch, offered in three editions including the upscale and luxurious Apple Watch Collection in 18 kt gold.  I can just hear the talk in board rooms of the heritage luxury brands, “Apple is not a luxury brand.  Apple isn’t our […]

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