The next big story for retail will be “small,” as in small, independent, local retail businesses. A number of economic, cultural, and demographic trends are aligning to make the next 10 or so years a strong and potentially prosperous one for small independent local retailers who deliver new, different, personalized, specialized retailing experiences that no large national retailer can ever hope to achieve.
Success in retail today is less about WHAT you sell, but HOW you sell it
Why? Because consumers today demand a true customer-centric retailing experience the way today’s specialty independent retailers deliver it, by both necessity and design.
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