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Join me at the 2018 American Lighting Association Conference in Asheville, NC, Tuesday September 25, where I will present in a general session: Let There Be Light: A Design Guide for Millennials’ Homes Millennials are the next generation of home owners. The millennial generation, numbering 75.4 million people and aged 21-37 years, are in the […]
Pamela Danziger, author and market researcher who studies the world’s most powerful consumers — the American Affluent — will present at BERNINA University in Chicago June 30-July 1. In a talk custom-tailored to the BERNINA dealers’ needs, entitled How to Make Your Sewing Store POP!, she will cut the pattern for extraordinary retail success. A […]
Laying the Foundation for a Profitable Flooring Business Make Your Flooring Shop POP! A shop that POPs! is one that creates an extraordinary customer experience that includes not just extraordinary products, but extraordinary displays that attract customer curiosity, in-store service that builds customer involvement and prices that offer the greatest value to the customer. Shops […]
“What Millennials Want: Connecting with Today’s Most Influential Consumers”
The role of merchandiser has changed as consumers are looking for more than just another new product to buy. They crave experiences when they shop. In this presentation, Pamela Danziger will explore how the traditional role of merchandiser has been disrupted. Retail merchandisers need to transition into curators with a focus on their local market […]
Speaker, author, and market researcher Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. As founder of Unity Marketing, Pam leads with research to provide brands with actionable insights into the minds of their most profitable customers.
Learn more about Pam