Archive | Millennials

RSS feed for this section
young men pexels-photo-165226

Why HENRY Loves DAVID, and It’s Sure to Be a Long-Term Romance

An interesting piece of research recently crossed my desk from business development firm Marvin Traub Associates. Entitled “The ‘New Davids’” the report examines cutting-edge e-commerce-driven businesses that are challenging traditional retail.  Who exactly are The ‘New Davids?’: As I studied the extensive list of 200 ‘New Davids’ brands, I realized these are all companies that […]

Comments Off on Why HENRY Loves DAVID, and It’s Sure to Be a Long-Term Romance Continue Reading →
Shops that POP!

Why Millennials Are Abandoning Grocery Stores in Favor of Special Food Shopping Experiences

This week an article in The Atlantic by Senior Editor Derek Thompson addressed the question: Why Do Millennials Hate Groceries? The article caught my attention because it picks up on a trend that I wrote about in my latest book, Shops that POP!, released earlier this year. According to Thompson, “Today’s shoppers are going out to restaurants more often. But […]

Comments Off on Why Millennials Are Abandoning Grocery Stores in Favor of Special Food Shopping Experiences Continue Reading →
Lucury brand story telling

Luxury Brands: Tell New Stories for Your Most Profitable Customers

Brands need new stories to tell that connect with the next generation’s values and mindset In a recent Adweek article about five trends shaping the future of retail, Christopher Brace, CEO at Syntegrate Consulting, made it crystal clear: Brands need to tell new stories to capture the next generation customers.  On the need for effective story […]

Comments Off on Luxury Brands: Tell New Stories for Your Most Profitable Customers Continue Reading →
table-white-home-interior reduced'

How to Hook Today’s — and Tomorrow’s — Home-Hungry Consumers

The home furnishings market was hit, and hit hard, by the recession.  Not until 2014 did the home furnishings market claw its way back to its pre-recession peak, reaching $288 billion as measured by consumer expenditures. But while the size of the home furnishings market may have recovered, the way American’s shop for home furnishings, […]

Comments Off on How to Hook Today’s — and Tomorrow’s — Home-Hungry Consumers Continue Reading →
Luxury's Got Brand New Style

Why Tiffany Fails & Brands like James Avery Succeed

Last week Tiffany gave a depressing report on its two-month holiday sales. U.S. store sales were down 7% from previous year. That caused the company to give a sobering expectation for the full year, with expected net earnings to decline by 10%. But while Tiffany is struggling on New York’s Fifth Avenue, the jewelry market […]