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 Get a FREE Copy of these White Papers and Presentations --

  • Predictions for Luxury Market in 2008

    Understanding the mindset of the luxury consumer gives luxury marketers a view 'over-the-horizon' to predict trends in the luxury market.  Unity Marketing has developed a statistical tool -- the Luxury Consumption Index -- that measures affluent consumer confidence and predicts the direction of spending on luxury goods and services in the future. 

This white paper explores the predictive power of the Luxury Consumption Index as it relates to luxury consumer spending trends.  Plus it provides six major trends that will impact the luxury market through 2008.  Click here.

  • Retailers, Does Your Shop Pop?

Does your shop create an ultimate experience for your shoppers?  Discover how well your store measures up to the Pop Equation in Pam's new book, Shopping

Click here to download a copy of a self-test that will help you find new ways to boost sales in your store by enhancing the shopping experience.  Read Pam's advice about how to rev-up your store's marketing in the answer key.

  • Ascent of the Young Affluents:  The Future of the Global Luxury Market

Get a copy of the presentation made by Pam Danziger at the Global Luxury Forum (London, April 21, 2007)  Click Here

  • The Eight Things Every Marketer Needs to Know About the New Luxury Market

Pam Danziger has prepared a 2,000 word white paper describing the "Eight Things Every Marketer Needs to Know about the New Luxury Market." Click Here.

  • The Six Myths of Luxury Branding - How to Build a 'New Luxury' Brand

Pam Danziger has prepared a 3,500 word white paper describing the 'new luxury' branding paradigm and what luxury marketers must do to keep their brands relevant to luxury consumers. Click Here.

  • The Coach Brand -- The #1 Brand In Luxury Fashion Accessories 

Corporate profile of Coach writtern by Pam Danziger Click Here 

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