Archive | August, 2016

closed sign

The Macy’s 100 and its Collateral Damage

Following the news that Macy’s will close 100 stores in early 2017, Wall Street and the pundits gave thumbs up to the move.  After all, everyone agrees that the U.S. economy is ‘over-stored.’ But while closing 15% of Macy’s stores may help its balance sheet, the move is going to result in collateral damage that […]

NYICS

HFN Panel Discussion: State of the Industry Report at New York International Carpet Show (Sept. 12, 2016 @ 1 p.m.) Terminal Warehouse, NYC

  Join me at the New York International Carpet Show on September 12 @ 1 p.m. for a panel discussion about the state of the industry sponsored by HFN magazine. I will be sharing highlights from Unity Marketing’s latest Home Luxury Report offering insights and advice to carpet manufacturers, retailers and interior designers on meeting […]

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woodstock

How to Make Word-of-Mouth Work for Small Businesses

On August 15-18 the 47th anniversary of Woodstock will be celebrated, a watershed moment for we Baby Boomers in the 60s, when nearly half-a-million young people gathered on a farm in upstate New York for a festival of ‘Peace and Music.’ Woodstock was also notable as one of the early examples of word-of-mouth marketing’s power, […]